Touching him is believed to bring good luck and happiness.
Designed to promote the work of local artisans who weave traditional wool ponchos,
The parade and festival are a relatively new celebration.
People pelt each other with over 250 lbs. of tomatoes in a span of 60 minutes.
The event modestly described as the world's largest tomato fight.
L-bow, the official mascot of the Summer Redneck Games, poses next to the mud pit with the festival's ceremonial torch.
Started in 1996 as a spoof of the summer Olympics held in Atlanta, the Games feature bobbing for pigs feet, hub cap hurling and the Redneck mud pit belly-flop contest.